You point towards the LARGE BUILDING, and the little man looks over.
"Oh, that CASTLE over there? Yeah, that belongs to KING LEER, the meanest king who ever was. He's been having some problems lately with underground REBELS, and it looks like the whole kingdom will collapse any second. There are also some neighboring CASTLES that you can't see from here, and most of them do not get along that well. That MOAT isn't the greatest border in the world either, so it's likely the CASTLE will be seized by another kingdom during all the turmoil."
Ask him about the HOVEL and CAMPFIRE too